YouTube success for SCSI

The Challenge

The Society of Chartered Surveyors Ireland (SCSI) needed to educate stakeholders on large residential, commercial and infrastructure builds about the benefits of employing SCSI certified project managers.

Our Solution

Project managers do just what their title suggests. They manage projects, delivering outcomes that are on time and within budget. But how exactly? The extent of the role can be complex and difficult to explain, which can be a barrier to hiring project managers in the first place.

The Society of Chartered Surveyors Ireland wanted to break free from this complexity and show project managers in a light that illuminated their benefits in a way that was easy to understand.

Our solution was a motion graphics video animation that was deliberately simple in style for maximum clarity. The result is a surprisingly sophisticated piece of work that clocked more than 65,000 views on YouTube within weeks of being uploaded.

The Client

The Society of Chartered Surveyors Ireland is the independent professional body for Chartered Surveyors working and practising in Ireland. Working in partnership with RICS, the pre-eminent Chartered professional body for the construction, land and property sectors around the world, the Society and RICS act in the public interest.